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About Us

Your Partner in Equipment Financing for Over 36 Years


At First Financial Capital, we specialize in providing businesses with the equipment financing solutions they need to grow and succeed. With over three decades of experience, we’ve built a reputation for exceptional customer service, competitive interest rates, and personalized financing plans. It’s all about helping you—whether it’s over-the-road trucks or construction equipment, our team is dedicated to securing the tools that power your business.

WHAT WE FINANCE

We provide financing for new and used equipment across industries, ensuring you have the tools to grow. Whether expanding your fleet or starting a new project, our solutions are tailored to your needs.
  • Over-the-road trucks
  • Auto transporters
  • Petroleum transport and logging equipment
  • Construction and excavation equipment
  • Cranes, boom trucks, concrete pump trucks, rubbish hauling equipment, and more
OUR MISSION

We aim to make equipment financing simple and accessible, providing tailored solutions to meet your business needs. Whether you’re expanding or upgrading, we’re here to guide you every step of the way.

CAT HYD ECAVATOR

About the Founder

Kerin Colbert, Founder & CEO

Kerin Colbert began his career at GE Capital, where he served as Sales Manager for the Commercial and Industrial Equipment Finance Group in NYC. In 1988, after earning a BA in Finance from Siena College and gaining 11 years of industry expertise, Kerin founded First Financial Capital. His goal was to provide a reliable, customer-focused financing service for businesses nationwide. Since then, he’s dedicated himself to building lasting relationships with clients and delivering exceptional results.

VOLVO WHEEL LOADER
KOMATSU BULLDOZER

Our Business is to Finance Your Equipment

Let First Financial Capital help you secure the equipment you need to drive your business forward.

Equipment Financing

Customer Support

Our dedicated Office Manager, Verna Plummer, ensures a seamless experience, guiding you through every step of the equipment financing process.